A premium trout brand from the mountains
From the cold spring water of Lauti Jharana to the table, every trout carries the patience, clarity and quiet character of Jiri.
Our story
Jiri Pink Trout is premium rainbow trout raised by Jiri Tea & Trout Farm, a family business established in 2012.
The farm sits at approximately 1,900 metres, where naturally cold water from Lauti Jharana flows continuously through the ponds. Responsible farming and knowledge shared by a Japanese trout specialist guide the way we care for the fish, protect the water and handle every pack.
Why Jiri
The mountain town that shapes every fish we raise.
A place shaped by mountain life
Jiri is known for its green valleys, forested hills, waterfalls, cool climate and peaceful rural landscape.
Before flights to Lukla became common, Jiri was a starting point for journeys into the Everest region. Its water, climate, farming traditions and community continue to shape the identity of the town today.
The trout is the result of the place, the water and the people who care for it.
What Jiri gives our trout
At around 1,900 metres above sea level, Jiri’s cooler mountain climate naturally suits rainbow trout. Lower water temperatures help the fish remain active while supporting the steady, controlled growth needed for good texture and quality.
Water from Lauti Jharana flows continuously through the farm ponds instead of remaining still. This movement helps renew the water and maintain oxygen levels, both of which are important for healthy fish and consistent pond conditions.
The trout is raised for approximately 14 to 16 months rather than being pushed through a shorter production cycle. The team adjusts daily care to the season, water conditions and behaviour of the fish, allowing development to happen at a measured pace.
Daily farm care is supported by people who understand Jiri’s climate, water and changing seasons. The farm also creates practical employment and hands on learning in pond care, cleaning, packing and supply for people from Jiri and nearby communities.
Our trout
One straightforward pack, prepared carefully and suitable for home kitchens, restaurants and retailers.
The Whole Trout Pack
Each packet weighs between 800 grams and 1 kilogram and contains three whole trout that are cleaned twice inside, inspected and prepared for convenient cooking. We confirm the exact weight when your order is prepared.
Home delivery is available in Kathmandu, Lalitpur and Bhaktapur. Delivery is free for orders above 10 kilograms.
From spring to table
Quality is protected throughout the journey, from the water entering the ponds to the frozen pack reaching the customer.
Cold water from Lauti Jharana flows continuously through the farm ponds, helping keep the water fresh and well oxygenated. The team watches the flow throughout the day because steady water conditions are essential for healthy trout.
The team checks water flow, pond cleanliness, fish behaviour and development throughout the growth cycle. Regular observation helps the farm respond early when conditions change and keeps daily care consistent.
Feed made specifically for trout provides balanced nutrition for steady development and naturally pink flesh. Feeding is managed carefully according to the fish and water conditions, and steroids are not used to promote growth.
Each trout is given approximately 14 to 16 months to develop at the farm’s natural pace. This patient cycle supports the firm texture, delicate flavour and dependable quality customers expect from Jiri Pink Trout.
After harvest, every fish is cleaned twice, visually inspected and weighed before it is vacuum packed. It is then frozen and kept in the cold chain so the quality created at the farm is protected on its way to the customer.
The farm team observes the trout closely, looking at their movement, condition and response within the pond. This regular assessment helps the team understand the fish and maintain consistent daily care.
When purpose is rooted in home, even the mountains become a place of possibility.
A family vision rooted in Jiri
What began as a family farm has grown into a clear purpose: to share exceptional mountain trout while creating meaningful work in the place the family calls home.
Guidance from a Japanese trout specialist and years of practical learning strengthened the farm’s approach to fish health, nutrition, hygiene and handling. Today, that knowledge supports a premium Nepali food brand shaped by careful work and a lasting commitment to Jiri.
The purpose behind the work
The vision is not only to raise excellent trout. It is to build lasting skills and opportunity in the place the family calls home.
People from Jiri and nearby communities gain practical experience in fish farming, cleaning, packing, cold chain handling, logistics and market supply. The same care that protects product quality also supports local livelihoods and builds greater trust in food produced in Nepal.
From our kitchen to yours
Choose a cooking icon for a concise recipe, from grilling and Nepali curry to a fresh salad or hot smoked trout.
Fresh, bright and ideal for outdoor grilling or a simple family meal.
Cooking time varies with thickness. For food safety, cook fish until the thickest part reaches 63°C.
Where to buy
Order directly or find Jiri Pink Trout through selected retailers, restaurants, hotels and distribution partners.
Arranged through delivery services such as Pathao and inDrive.
Our team confirms timing and delivery details before dispatch.
Selected retail and hospitality partners
Knowledge centre
Each packet weighs between 800 grams and 1 kilogram and contains three whole trout, cleaned twice inside and prepared for convenient cooking. The exact weight varies naturally, so our team confirms it when your order is prepared.
Yes. The product is available throughout the year, subject to current farm and delivery stock. For larger household, restaurant or retail orders, contacting the team in advance helps us prepare the required quantity carefully.
The pink colour develops gradually through carotenoids, including astaxanthin, in feed made specifically for trout. These nutrients are absorbed as the fish grows. It is not artificial dye or chemical colouring, and the exact shade may vary slightly between fish.
No. Jiri Pink Trout is premium rainbow trout. Trout and salmon belong to the same Salmonidae family, which is why they share some similarities in appearance, texture and nutritional value. Rainbow trout remains a distinct fish with its own delicate flavour.
Keep the sealed packet frozen until you are ready to use it. For the best taste, enjoy it within six months of freezing. Allow the fish to soften gradually while the packet remains sealed and chilled, then prepare and cook it promptly.
Home delivery is available in Kathmandu, Lalitpur and Bhaktapur through delivery services such as Pathao and inDrive. Delivery is free for orders above 10 kilograms. For smaller orders, the team confirms the delivery arrangement and charge before dispatch.
Yes. We welcome regular and bulk enquiries from hotels, restaurants, retailers and distributors. Our team can discuss quantity, pack requirements, delivery timing and cold chain arrangements according to the needs of each business.
Order and delivery
We prefer direct messages through Instagram or Facebook. You can also prepare an order through WhatsApp using the form.
Email: jiriagro2069@gmail.com
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